Turning Uber Around

We’ve heard the words “Uber” and “turmoil” in the same sentence a lot in recent months. The ridesharing company has been facing trouble from political, internal, and corporate fronts. Most recently, we saw their president of less than a year,…
CONSIDERATIONS IN CHOOSING A TRADEMARK

The process of developing a successful brand for your business can be difficult and overwhelming.  One must consider a variety of factors, including the products or services that will be associated with a specific mark and decide how to effectively…